What is the difference between conceptual thinking and execution? And, what lives inbetween the two? Let’s take a look.
A concept is considered an idea, intention, or plan to do something. Though conceptual thinking is needed and necessary, without the execution behind the idea, intention, or plan to do that something, nothing real will exist in the world.
I often think that people do very well at the thinking part of leading a concept or idea into a planning phase, yet often times during the planning and the following execution phases of a project, traction falters, and the project either stalls, or drops completely. Why is this?
I believe it has to do with the myriad of stimuli we find ourselves dealing with every day, combined with the habit of continually firefighting in whatever business we find ourselves in.
Two years ago I went to an all day strategic thinking training, which included people from all spectrums of work, from line workers, and administrative and operations personnel to company presidents. And, what did all of these people, including myself, have in common? Every one of us was spending more time working in the business rather than working on the business.
When you spend more time working in the business, you are reacting, and firefighting, which, in effect, keeps you on track to reproduce the same outputs and outcomes that you’ve already been producing. You are effectively treading water. If you feel this way about your work right now, you are not alone.
I learned a lot from that strategic thinking training, and one of the most important takeaways was that I was not alone. We are all trying to work on our businesses, or our marriages, or our relationships, yet we continually, without being aware of it, reproduce the same results every day, which keep us stuck in the same place we were yesterday.
To become unstuck, you must not only think, or conceptualize a different future, you must then actively create it. One step, or action, at a time. Otherwise you will continue to get the same results as you’ve always gotten. And, what did Einstein say about that: “The definition of insanity is doing the same thing over and over and expecting different results.”
We cannot attain different results without “getting out of our lane.” We must remove the blinders that keep us in the same lane, and venture out into unknown territory. Uncomfortable, yes. Yet, these are where the jewels of life reside. The rare and wondrous moments of growth, are when we stop reproducing the same thing we had yesterday, with the same result, and take a different action, or set of actions, giving us different results.
Conceptual thinking and execution are both needed. When you have both, you have the ability to create new future realities. And, inside these new realities, you have the opportunity to live life in new ways. Ways that were previously unknown and unavailable to you. Regardless of the context.
How do you do this? First, you must be prepared to be uncomfortable, as the journey to creating new realities through new conceptualizations and corresponding new executable actions will be new territory for you. Because humans feel most comfortable inside their already created patterns or habits, living outside of them is uncomfortable.
If you are prepared for such discomfort, the process is not altogether difficult, and must also include an openness to all that is happening, and all those around you. Meaning that things will happen that get in the way of the actualization of your created concept, or you may forget about it at times.
The most important thing to remember is that becauses things happen that get in the way does not mean that you cannot still attain that goal. Building a new habit around a new goal is difficult, yet people do it all the time.
Persistence without resistance is key. Meaning that when things get in the way, know that these things are there for a reason, and that it is okay. Don’t resist what is happening, and continue to persist.
For instance, I’ve wanted to learn another language for a long time. And, have created the opportunity to do so, yet for the past two weeks, I’ve not studied very much Now, I could get frustrated, effectively resisting reality, and give up. Or, I could accept reality as it is, reserving all of that time and energy spent on being frustrated, and put that time and energy into studying.
In order for anything to exist in the world, there must be both concepts and actions that execute on those concepts. And, to do both requires an understanding of how most human beings typically operate, which is inside of their comfort zones. A comfort zone that will produce results that are similar to the results they’ve produced in the past. And, there is nothing wrong with that.
However, if you are looking to produce extraordinary results, you need to be prepared to conceptualize and execute outside of your comfort zone. In that territory that is unknown to you, until it is known. And to know, that once that territory is known, it will be time to create something outside of your now larger comfort zone. This is the process of growth, and you are never too young or too old to grow.